What is digital signage?

What is digital signage?

Digital signage refers to a device that displays advertisements, news, information and other content in public places, commercial places, public transportation and other places using liquid crystal display, plasma display, projector and other devices.

The application range of digital signs is very wide, including shopping malls, supermarkets, restaurants, airports, railway stations, subways, buses, taxis and other places, can see the figure of digital signs. Digital signage can not only provide advertising, promotion, publicity and other information, but also broadcast news, weather forecast, real-time road conditions and other information, to provide convenient services to the public. At the same time, the intelligent and interactive features of digital signage also provide more marketing opportunities and user experience for businesses.